It's about time, but within the past year, seemingly more companies than ever are using their money to actively lift up communities of color. Lashify created an incubator and mentor program for Black businesses; brands like Anastasia Beverly Hills have pledged whopping amounts of money to Black-led organizations such as the NAACP Legal Defense and
Kiss Products Inc., best known in the mass market for artificial nails and eyelashes, is getting into the K-beauty cosmetics business. The Korean-American brand — its founder is of South Korean ancestry — is launching Joah, Korean for “I like it,” this month exclusively on cvs.com. In September, it will be distributed in about 4,000
Now it is hair care’s turn to shine at CVS. The addition of hundreds of on-trend indie brands, 160-plus K-beauty products and more than 2,000 natural, organic or naturally inspired products helped CVS register beauty sales gains that outpaced those of the overall mass market. Capping that off, the retailer launched the CVS Beauty Mark, a
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