We love Reese’s for many reasons — their candy bars, their ice cream pops, and now their social media game. On the Reese’s Twitter account, the brand follows over a 1,000 people, but on Instagram things are much more exclusive.
The peanut butter cup maker only follows one person — someone who we all know and love for her amazing acting chops, enviable style, and down-to-earth personality.
That person is none other than Reese Witherspoon.
So the only account @reeses follows on Instagram is Reese Witherspoon’s (@RWitherspoon). Genius ? #marketing pic.twitter.com/7hB91aNIua
As Mashable points out, the shared name has given the two a fun rapport over the years, with the actress celebrating Halloween in 2016 with a huge goblet of Reese’s Pieces.
For me!? ?? #ReesesPieces @ReesesPBCups pic.twitter.com/Ps3O6gOBFn
Reese’s replied with a joke that they claim to have been saving for a very long time.
[email protected] How does Reese Witherspoon eat her Reese’s? WIT-HER-SPOON. ?#NoWrongWayToEatAReeses
Other Twitter users have taken note of the brand’s Reese-only policy, and responded with delight.
Lol that @reeses is following one person, @RWitherspoon ? pic.twitter.com/0hLXkE0hka
So the @reeses Instagram account only follows one person…Reese Witherspoon
So are we all gonna ignore the fact that @reeses only follow one person on Instagram and that’s @RWitherspoon? pic.twitter.com/5whfi3gTng
This is incredible
@reeses is literally only following @RWitherspoon on instagram and that’s so funny to me pic.twitter.com/WE3CeZHRnP
One genius Twitter user wanted to know when there would be a Reese Withersoon-Reese’s Chocolate joint effort, and now we’re itching for the collab, too.
How is @RWitherspoon with @reeses not a thing already?